HeadsUp Destination

HeadsUp allows customers to build metrics on top of their existing segment analytics to better understand customer behavior and gauge health scores. This destination is maintained by HeadsUp. For any issues with the destination, contact the HeadsUp Support team.

The HeadsUp Destination is currently in beta, which means that they are still actively developing the destination. To join their beta program, or if you have any feedback to help improve the HeadsUp Destination and its documentation, contact the HeadsUp support team!

Identify

If you aren’t familiar with the Segment Spec, take a look at the Identify method documentation to learn about what it does. An example call would look like:

analytics.identify('userId123', {
 email: 'john.doe@example.com'
});

Segment sends Identify calls to HeadsUp as an identify event. The email becomes the identifying trait in calculating metrics and matching users to Salesforce entries.

Track

If you aren’t familiar with the Segment Spec, take a look at the Track method documentation to learn about what it does. An example call would look like:

analytics.track('Login Button Clicked')

Segment sends Track calls to HeadsUp as a track event. The track events can be used to perform metric aggregations. For example, you can track the how many times a user has logged into your application in the past 30 days and use that to determine their health.

HeadsUp is
SOC 2 Type II Certified

Secure & Compliant
SOC 2 Type 2 certified. GDPR, CCPA, Pen test

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